Why VIP transport is its own discipline
Driving a chief executive to a board meeting and driving a public figure to a private dinner are not the same task. VIP transport requires a chauffeur who anticipates paparazzi, manages discreet rear-entrance routing at venues such as Conservatorium, Soho House Amsterdam or the Royal Theatre Carré, and never engages a guest in conversation. It also requires a vehicle that does not draw a second glance — which is precisely why our VIP fleet is restricted to black-on-black Mercedes-Benz.



